Oakley, Inc., the American company which has pioneered sport and culture through breakthrough technology and future-forward design since 1975, is teaming up with tech giant Meta to launch Oakley Meta HSTN, a brand-new category of Performance AI glasses.
The new product line will combine Oakley’s signature design DNA with Meta’s industry-leading technology to give you deeper insights into your physical capabilities and help you share your biggest wins – on and off the field. The line will launch in a new global campaign starring Team Oakley athletes: French football star and 2018 FIFA World Cup winner Kylian Mbappé and three-time Super Bowl MVP Patrick Mahomes.
Introducing Oakley Meta HSTN
Oakley Meta HSTN (pronounced HOW-stuhn) combines bold aesthetics with cutting-edge tech: a built-in camera allows you to share your unique POV. Listen to your favourite playlists and podcasts, and more, thanks to powerful open-ear speakers seamlessly integrated into the frames. And it also has an IPX4 water resistance rating. Plus, it has a 40 per cent longer battery life, lasting up to eight hours of typical use and up to 19 hours on standby. A charging case can deliver up to 48 hours of charging on the go.
Other Features
- Higher Resolution Camera: Oakley Meta HSTN, the first product in the collection, will include key tech improvements, including Ultra HD 3K recording, so videos will be clearer and higher resolution than Full HD (1080p).
- Meta AI meets Performance AI glasses: Athletes can get more out of their Oakley Meta HSTNs right out of the box with Meta AI, their personal AI assistant. For example, you can level up the competition in a whole new way when playing a round of golf. Need to know how the wind is going to affect your drive? Ask, “Hey Meta, how strong is the wind today?” and channel your inner Team Oakley Athlete J.R. Smith. Or, record epic moments and post to Stories, hands-free, by saying “Hey Meta, take a video.” Get answers to a range of questions, whether you’re improving your game or checking the surf conditions.
Design Details
Select pairs of Oakley Meta HSTN glasses come with Oakley PRIZM Lens technology, one of the most advanced innovations in lens design. By decoding how the brain and eye process light, Oakley engineered a way to enhance vision and amplify contrast across changing light and weather conditions.
This revolutionary technology fine-tunes the light spectrum, amplifying colour while filtering out visual noise. Proprietary PRIZM dyes manipulate light at a molecular level, enhancing detail and transforming your surroundings into vivid, high-definition clarity. This allows subtle visual cues to come sharply into view, helping wearers see more, react quicker, and perform at their peak.
Of course, it’s good to have options. That’s why there’s a lineup of six frame and lens colour combos, all Rx-ready so you can pick the perfect pair:
- Oakley Meta HSTN Warm Grey with PRIZM Ruby Lenses
- Oakley Meta HSTN Black with PRIZM Polar Black Lenses
- Oakley Meta HSTN Brown Smoke with PRIZM Polar Deep Water Lenses
- Oakley Meta HSTN Black with Transitions Amethyst Lenses
- Oakley Meta HSTN Clear with Transitions Grey Lenses
- Oakley Meta HSTN Black with Clear Lenses
First up is a Limited Edition Oakley Meta HSTN that honors 50 years of Oakley design, while charging into a new era of innovation, featuring gold accents and gold 24K PRIZM Polar lenses.
Product Availability
The Limited-Edition Oakley Meta HSTN will be available for preorder starting July 11, with the rest of the collection dropping later this summer. Oakley Meta HSTN will initially be available in the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland, and Denmark and, later this year, in Mexico, India, and the UAE.
For more information, please visit www.oakley.com or www.meta.com.