Swiss luxury watch brand TAG Heuer has started the year with three powerful expressions of its heritage and innovation at LVMH Watch Week 2026 in Milan.
Mastering the chronograph for more than 160 years, the Maison has revealed the TAG Heuer Carrera Chronograph 41mm, a refined evolution of the iconic glassbox design that expands the collection with a perfectly balanced contemporary dimension; the TAG Heuer Carrera Seafarer, a modern reinterpretation of a historic maritime instrument inspired by the brand’s legendary tide watches and, to end in style, the TAG Heuer Carrera Split-Seconds Chronograph, a landmark haute horlogerie creation marking the first rattrapante complication within the TAG Heuer Carrera collection.
Together, these novelties represent TAG Heuer’s unique ability to unite precision timing, emotional design and authentic legacy across land, sea and high-performance chronograph mastery.
TAG Heuer Carrera Chronograph 41mm: Racing Spirit, Perfectly Balanced
The new TAG Heuer Carrera Chronograph 41mm expands the celebrated glassbox family with a contemporary, versatile dimension that reinforces the collection’s racing soul.
Rooted in the principles of legibility, balance and speed that defined the original 1963 TAG Heuer Carrera, this new size offers heightened wrist presence while preserving elegance and clarity. Its sculptural sapphire crystal flows seamlessly into a three-dimensional dial architecture, offered in blue, teal green or black with racing accents, each expressing a different emotional facet of motorsport heritage.
Driven by the in-house TH20-01 movement with an 80-hour power reserve, the watch reflects everyday performance and technical confidence, making it the most universal expression of TAG Heuer’s ‘Master of Chronograph’ vision for 2026.
TAG Heuer Carrera Seafarer: Maritime Heritage Reawakened
Building on its renewed connection to the sea, TAG Heuer reintroduces a legendary chapter of its history with the TAG Heuer Carrera Seafarer, inspired by the iconic tide watches first launched in 1949.
Following the modern revival of the Skipper in 2023, this new interpretation pays tribute to professional sailing instruments while integrating them into the TAG Heuer Carrera glassbox design language. Defined by its functional maritime indications and strong nautical identity, the Seafarer blends vintage inspiration with contemporary execution, transforming a historic tool watch into a refined modern chronograph.
It stands as a powerful symbol of TAG Heuer’s ability to translate authentic heritage into fresh, emotionally resonant creations for today’s collectors.
TAG Heuer Carrera Split-Seconds Chronograph: The Apex of Chronograph Mastery
With the debut of the TAG Heuer Carrera Split-Seconds Chronograph, TAG Heuer reaches a historic milestone by introducing the rattrapante complication into the TAG Heuer Carrera collection for the first time.
This watch represents the pinnacle of the Maison’s chronograph expertise, blending avant-garde haute horlogerie with the pure design DNA established by Jack Heuer in 1963. Crafted in a bold 42 mm grade-five titanium glassbox case, the timepiece emphasises transparency, depth and technical sophistication, from its sapphire dial to its movement architecture.
Powered by the hand-finished calibre TH81-01 developed with Vaucher Manufacture Fleurier, the watch delivers extreme precision, visual allure and artisanal savoir-faire, affirming TAG Heuer’s position at the very forefront of modern chronograph innovation.
For more information, please visit www.tagheuer.com.