The Ultimate Tribute To Speed And Precision

Swiss luxury watchmaker TAG Heuer has launched five bold new timepieces – celebrating the brand’s deep-rooted connection to motorsport and the revival of its historic partnership with Formula One as it becomes the Official Timekeeper again on the sport’s 75th anniversary – at LVMH Watch Week 2025, including a special collaboration with Oracle Red Bull Racing.

The watchmaking giant previously performed the official timekeeping role for Formula One from 1992 to 2003.

TAG Heuer Formula One Chronograph

TAG Heuer’s dynamic Formula One timepieces, featuring titanium cases and bezels for lightweight durability with precision-engineered tachymeters printed on an aluminium insert and sculpted pushers, exude technical prowess. The dials evoke movement and energy with bold running track indexes and kinetic-inspired layouts.

Vibrant colour schemes – striking red, electric blue, and fresh lime green – draw inspiration from the energy of night racing. The aerodynamic case design, subtly echoing the different geometries found on F1 vehicles, makes these timepieces the ultimate tribute to speed and precision. 

TAG Heuer Formula One Chronograph x Oracle Red Bull Racing

This special edition honours TAG Heuer’s long-standing partnership with Oracle Red Bull Racing.

Made from lightweight grade-two titanium, it features a tachymeter bezel with forged carbon inserts and the striking Oracle Red Bull Racing blue opaline dial adorned with a checkered flag pattern.

Red and yellow lacquered accents, along with a bi-colored blue-and-red strap mirroring the team’s livery, reinforce its racing spirit. The engraved caseback includes the Oracle Red Bull Racing and TAG Heuer logos, making this piece a collector’s dream for motorsport enthusiasts.

TAG Heuer Carrera Chronosprint x Porsche Rallye

This is a tribute to the historic 1965 Monte Carlo Rally and these limited-edition timepieces come in stainless steel (911 pieces) and 18K 3N yellow gold (11 pieces).

Its design draws from the iconic Porsche 911, with a black dial inspired by vintage Heuer dashboard timers and beige details reflecting the 911’s interior. Powered by the TH20-08 Chronosprint movement, the watch replicates the 911’s acceleration, with a central second hand that accelerates for the first 15 seconds before slowing down.

A Porsche steering wheel-shaped rotor, visible through the sapphire caseback, completes the automotive homage. Presented in ruby-red lacquer packaging, it’s accompanied by a miniature model of the original Porsche 911 ‘147’.

TAG Heuer Carrera Chronograph & Chronograph Tourbillon – Purple Editions

The brand enhances its TAG Heuer Carrera collection with purple-themed Chronograph and Tourbillon models.

The smoky black-to-purple gradient dial, paired with a domed Glassbox crystal, creates a dramatic play of light and depth. The Chronograph model, powered by the Calibre Heuer 02 (TH20-00) movement, offers an 80-hour power reserve and showcases refined craftsmanship.

For collectors, the limited-edition Tourbillon version (200 pieces) takes centre stage with its Heuer 02 (TH20-09) tourbillon movement, offering unparalleled precision and elegance. Both models are complemented by black leather straps with vibrant purple linings.

TAG Heuer Carrera Chronograph – Diamond-Set Versions

For those seeking luxury and sophistication, TAG Heuer introduces diamond-studded TAG Heuer Carrera Chronographs in blue and powdery pink versions.

The flange is adorned with 72 diamonds, while 11 chaton diamond indexes add brilliance to the bi-compax dial. Powered by the in-house Heuer 02 (TH20-00) movement, these 39mm watches deliver an impressive 80-hour power reserve. With interchangeable leather straps, these models blend elegance and versatility, redefining luxury chronographs.

TAG Heuer Carrera Date

The TAG Heuer Carrera Date collection embraces soft pastel tones with new 36mm models in powdery pink and lilac.

The sunray-brushed and snail-brushed dials are accented with 11 diamond indexes, totalling 0.2 carats, for an understated sparkle. A gradient racing-inspired track surrounds the dial, connecting the design to TAG Heuer’s motorsport heritage. Slim proportions ensure comfort and wearability, while the Calibre 7 automatic movement provides a 56-hour power reserve. These elegant timepieces capture a playful yet refined aesthetic, ideal for daily wear.

For more information, please visit www.tagheuer.com