In a fusion of heritage, innovation and contemporary style, iconic luxury British sports car manufacturer Aston Martin has teamed up with fashion brand BOSS to launch a capsule collection represented by F1 icon Fernando Alonso.
The collection, which has input from designers at both brands, will deliver two capsules per year going forward, offering a 24/7 lifestyle wardrobe that exemplifies the pinnacle of modern sophistication.
BOSS has worked with the iconic sportscar brand and elements across the collection reflect interior touches from its models, including the iconic quilted leather seats. Details on the garments such as zip pullers, cord ends and snap buttons take inspiration from finishes on the high-performance vehicles.
Bringing the collection to life in a campaign photoshoot and film is world-renowned, Aston Martin Aramco Formula One Team driver and BOSS brand ambassador Fernando Alonso.
The collection is defined by tailored pieces, carefully crafted in luxurious, high-performance fabrics, such as superfine merino-wool jersey and a durable carbon-fibre and cotton denim blend. Key outerwear styles complement and deliver sophistication and functionality. Presented in a smart colour palette of white, pale gray, opal green and dark mink, this menswear range exudes innovation, impeccable BOSS aesthetics and elegant design elements inspired by the iconic British carmaker.
The BOSS x Aston Martin collection is available now.