Bell & Ross New Creations


Elevating time craftmanship to a whole new level, Bell & Ross have taken their horology game to new heights. Hadag takes a closer look at two of the brand’s new creations…


Watchmakers Bell & Ross have become the specialists in aeronautical-inspired watches. However, some of their timepieces take off to other exciting worlds.

In 2019, the brand launched the BR 05, a new contemporary family that is evolving while maintaining the house’s DNA. Integrated strap and case come together in perfect harmony. This watch is for urban adventurers.

The Skeleton collection, part of this family, has been a huge success since its introduction. With the open dial revealing its fascinating watch mechanism and details.

The Bell & Ross BR 05 Skeleton once again updates its look with the golden hue of the dial. This new Golden version is both urban and chic. The skeletonised version of the sporty-chic BR 05 collection sets the standard and adds a new colourful, refined and precious tone to the range. A jewel in the world of watchmaking but also in the world of design.

The reinforcement of the galvanised golden flange diffuses an amber light, with honey reflections creating a voluptuous impression. To maximise the readability, the large numerals, household feature of Bell & Ross watches, give way to baton-shaped applique golden indexes. The skeletonised baton-shaped hands are coated with Grade X1 White 10 Super-LumiNova, a substance with green luminescent emissions.

Thanks to its translucent dial, this watch willingly reveals its mechanical mysteries. But it chooses to do so in a subtle way.

With this specific skeletonised movement, the BR 05 Skeleton Golden is aimed at fine watchmaking enthusiasts. Aesthetes attentive to design and to detail. They appreciate a form of pure beauty without any artifice. Intrinsically technical, as are all the watchmaking instruments developed by Bell & Ross, the BR 05 Skeleton Golden boasts a minimalist elegance to fit into the day-to-day of a modern lifestyle.


The BR-X5 collection represents a new chapter in the Bell & Ross history, a watch that follows on from the BR 05 and the BR 03, encapsulating a brand-new conception. With its avant-garde and daring design, attractive in its functionality, the BR-X5 symbolises the developments made by the brand to attract connoisseurs and lovers of fine watchmaking.

Faithful to its aeronautical heritage, the watch features the household ‘round within the square’ design, which allowed the French-born brand to be easily recognisable since its beginning.

It is at the heart of the case that lies one of the major assets of this unique collection. The automatic mechanism belongs to the world of manufacturer movements, making craftsmanship an essential feature of these models. The BR-CAL.323 calibre designed by Kenissi, a Swiss specialist movement-maker focussing on exclusivity, raises the BR-X5 to the heights of precision, an achievement testified by the ‘Chronometer’ certification issued by COSC.

Another great accomplishment for Bell & Ross, which set itself very high standards for its first manufacturer movement designed by Kenissi.

A large smoked-glass sapphire crystal caseback reveals the movement finishing chosen by Bell & Ross to fulfil the desire for both aesthetic and technical perfection. Further evidence of Bell & Ross’ commitment to high quality is that the movement and the case are guaranteed for five years.

With the black marbling of the carbon and the various touches of orange, this new BR-X5 imposes its powerful, avant-garde and sporty look, which makes it more than just a watch but also a work of art.

Like the earlier models in steel, the latest BR-X5 Carbon Orange brings together two functions that are particularly useful in everyday life: an oversized vertical date and the power reserve indicator. This double display, which is as legible as it is distinctive, gives the BR 05 family a unique look while making it instantly recognisable when on the wrist.